Content Marketing Fitness — 10 Exercises to Build Your Marketing Beach Body
Speaker: Lee Odden | CEO | TopRank Marketing
Research has shown that marketers are challenged to create a variety of engaging content on a consistent basis. With a quick look in the mirror, it's easy to see why. Bad habit strategy, low metabolism execution, overly processed tactics, and sugar-high-shiny-object software that doesn't get used properly. if at all.
The solution: 10 marketing fitness exercises to help transform your content marketing operation into a lean, mean ROI generating machine.
BONUS: you'll soon have the (figurative) marketing beach body you've always wanted!
At the end of this session you will be able to:
Identify the bad habits making your content marketing unhealthy
Create a content marketing diet and exercise combination that's right for you
Understand how marketing fitness can firm up your content ROI
Attendee Experience Level: This session is for those who are experienced in the topic, but have not gotten to advanced concepts.