Dessert & Development: Are Events Your Next Big Lead Source?
Speaker: Mike Dietrich | Vice President, Product Marketing | Cvent
The pressure to increase attendance and leads from your events has never been higher. At the same time, it seems harder than ever to capture event leads, see them convert into sales opportunities, and ultimately, prove event ROI.
This session is a must for anyone charged with increasing lead volume and quality from their live events programs.
At the end of this session you will be able :
Increase event attendance
Get more qualified and actionable insights from your event attendees
Ensure quick and targeted sales and marketing follow-up, so you can prove the impact of your events