Dessert & Development: Millennials Decoded — Market to Millennial SBOs With 99.9% Accurate B2B Insights

Wednesday 1:35pm-2:15pm

Dessert & Development: Millennials Decoded — Market to Millennial SBOs With 99.9% Accurate B2B Insights

Speaker: Dan Gliatta | Founder | Cargo

Millennial Small Business Owners (MSBOs) aren’t all just kombucha and avocados. They’re the future, and they command billions in spending power. And, if you’re not actively working to understand them, you’re missing out. Join us as Cargo’s Dan Gliatta shares key learnings and insights that could help market to Millennial SBOs more effectively.

At the end of this session you will be able to:

  • Speak to MSBO brands the way they want to be spoken to

  • Understand the differences between Canadian and US MSBOs

  • Predict your marketing effectiveness when trying to reach Millennials