Teach Me How: Take Your Blog from Boring to Badass!
Speakers: Melissa Case | Corporate Blog Manager, Citrix
In 2015, Citrix overhauled its long-neglected blog. With a great new design, powerful under-the-hood features and plug-ins, a new voice; and revamped look, the blog went from tired to one of Citrix’s biggest drivers of traffic.
Join us for this "teach me how" session to take your blog from boring to badass! We'll walk you through the steps, so you too can offer the highest quality content for your audience.
At the end of this session you will know more about:
- SEO — it doesn’t work how you think it works
- Data & Analytics — why they’re your friends
- How the right image can take a blog post from “meh" to “EPIC”
- Why quality, not quantity is important
- Why relationships are more important than you think
- Creating a great user experience … and MORE!