Building and Unleashing Your Personal Brand in the Digital Age

Thursday 11:15am-12:00pm

Building and Unleashing Your Personal Brand in the Digital Age

Speaker: Mark W. Schaefer | Author, Speaker, Podcaster, Consultant

Where do you want to go next in your career? Do you want to write a book? Start a speaking career? Earn a board position?

So many personal and professional goals depend on becoming "known"—having the reputation, authority, and presence to achieve your goals. This fast-paced and entertaining talk will take you on a data-based journey through the four steps all successful people follow to become known in their field.

At the end of this session you will be able to:

  • Execute the four steps all successful people follow to establish a personal brand
  • Discover why establishing your brand is less dependent on "passion" than a sustainable interest
  • Know how to stand out, even in a crowded niche