The Future of B2B Marketing
Speaker: Nate Skinner | VP of Product Marketing | Salesforce Pardot
In the age of the connected customer, it’s more important than ever to receive smart, actionable insights from your data to target the right accounts with dynamic, customer-centric campaigns.
Join us to learn how Salesforce Pardot helps trailblazers find and nurture leads, close more deals, and maximize ROI on the world’s #1 CRM platform. Get a glimpse into the Salesforce Pardot vision with a behind-the-scenes look at the future of B2B Marketing automation and hear from successful customers just like yourself.
At the end of this session you will be able to:
Glimpse into the future of B2B marketing including ABM, AI, and Analytics
Understand the importance of a 360-degree view of your customer in the Fourth Industrial Revolution
Create engaging, dynamic experiences for a new generation