MarketingProfs B2B Forum 2021

MarketingProfs B2B Forum 2021

Off-The-Clock Antics


Great conference experiences aren’t just about the classroom. What makes a conference something more—what makes a lasting impression—are the moments. Moments that are built on relationships, on heart and soul, on quirky creativity, and extending inspiration beyond the session room walls. Here’s just a few hints of what we have planned for our return to #mpb2b in 2022:


Breaking the B2B Ice | Wednesday 5:00pm-6:00pm | Ensemble D
Are you traveling solo or are you a newbie to MarketingProfs B2B Marketing Forum? A little anxious, and maybe even slightly nervous about what to expect? Then you won’t want to miss this kick-off event. Join MarketingProfs chief content officer, Ann Handley, and the #mpb2b event team as they take you through the ins, the outs, and all the in-betweens of the conference so you can make the most of your time with us. Also, you’ll be able to connect with other solo travelers and newbies so you don’t have to go it alone.

Welcome Home | Wednesday 6:00pm-9:00pm | Lifted Pool Bar
Now more than ever, meeting up with our favorite marketers feels like coming home to us, we want you to feel the same. Join us on Wednesday evening as we kick off our 16th annual MarketingProfs B2B Marketing Forum with a Welcome Home reception at The Lifted Pool Bar.This will be the perfect chance to get settled in, start building (or meet up with) your squad, and get pumped for the learning and inspiration to come.


#MPB2B Boston Photo Walk with Steve Garfield | Thursday 7:15am-8:30am | Meet outside the Learning Lounge, 2nd Floor
If you’d like to see Boston from a new angle, you won’t want to miss this #mpb2b favorite. Join video pioneer, book author, and angel investor Steve Garfield on an early morning photo walk through Boston’s beautiful Seaport District.

Breakfast Roundtables | Thursday 7:45am – 8:30am | East Prefunction, 2nd Floor
Grab a cup of joe and talk about your favorite topic with one of our awesome speakers! Speakers and topics to be announced.

‘Profstoberfest | Thursday 6:00pm-7:30pm | B2B Learning Lounge (Ensemble E)
Things that are great about October: The B2B Marketing Forum, autumn colors, pumpkin-flavored everything, and (of course!) Oktoberfest. Please join us for our twist on this wonderful tradition — featuring beer, pretzels, kielbasa, and maybe even some of your favorite marketers in traditional garb.

B2B After Dark | Thursday 8:00pm-10:30pm |D’s Keys Dueling Pianos & Sing Along Bar | 391 D St, Boston
Grab your party pants and join us for a sing along, complete with cocktails, all your B2B friends, and dueling pianos!


Friday Fun Run | Friday 7:00am-8:00am | Meet in the Omni Lobby
Does the thought of running by the sea on a crisp, autumn morning sound amazing? Great. Lace up your running shoes and join your new marketing besties (and fellow running enthusiasts) for a fun morning run to get you energized for another day of learning. All paces welcome!

Mindfulness With MarketingProfs CEO Allen Weiss | Friday 7:30am-8:30am | Audition
You had a jam-packed day of learning and could use a little time to get centered. Join Allen Weiss, CEO and founder of MarketingProfs, to learn what mindfulness is and ask questions about this popular practice. You’ll also have an opportunity to practice various types of mindfulness meditation, preparing you mentally and physically for your busy day of sessions ahead.

Breakfast Roundtables | Friday 7:45am – 8:30am | East Prefunction, 2nd Floor
Grab a cup of joe and talk about your favorite topic with one of our awesome speakers! Speakers and topics to be announced.

BYO GOODBYE | Friday 5:00pm -6:00pm | Crescendo Lobby Bar, Omni Lobby
Don’t shed a tear quite yet. Join your squad at the Crescendo Lobby Bar for a nibble and a drink while you reminisce about all you learned, all you loved, and all the ways you are going to build your marketing, your career, and your relationships for a future in the making. Exchanging of hugs and contact info is recommended, but not required.

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*ONLINE CANCELLATION POLICY: Every paid online ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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