MarketingProfs B2B Forum 2021

How to Cultivate Market Insights on a Shoestring Budget

Reliable market research costs a fortune, right? Well, in this session with Chief Marketing & Growth Officer of Chief Outsiders, Jennifer Apy, you’ll discover inexpensive market research tactics to help you optimize messaging, campaigns… and your marketing spend! Whether you’re an entrepreneur bringing your dream to market, a marketer looking for growth ideas, or a consultant who needs quick cost-effective input, you’ll uncover ways to gain valuable market insights to help your business grow, even on a tight budget.

You’ll learn:

  • How to ask questions that will give you a deeper understanding of your customer
  • How to determine if your product is poised to succeed
  • How to fail inexpensively before making big investments


Jennifer Apy

Jennifer Apy

Chief Marketing & Growth Officer
Chief Outsiders

Sponsors That Change the Game






Big Marker
MarketingProfs B2B Forum

*CANCELLATION POLICY: Every paid ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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