MarketingProfs B2B Forum 2021

The Secret to Getting More Email Opens NOW

Forget what you think you know about email marketing! The pandemic created real behavioral changes in how your customers notice, process, and respond to marketing messages. And if you want to succeed, you can’t go on with business as usual.

In this session, you’ll discover how to capture more attention in the inbox just by looking at your previous two months of email activity. From how to craft the best-performing subject lines to creating interactive designs, we’ll take a deep dive into what’s been proven to drive strong direct marketing results via email right now.

At the end of this session, you will be able to…

  • Understand the power of subject lines, as well as the exact time and days to send emails for maximum impact

  • Double open rates with just a few easy tweaks

  • Use personalization, emojis, and interactive design like a pro to capture specific demographic audiences and drive performance

Speaker

Jay Schwedelson

President and CEO
Worldata

Sponsors That Change the Game

Platinum

überflip
Validity
Vidyard

Gold

Cargo
DemandBase
Litmus
Page One Power
MNTN
SurveyMonkey

Silver

ON24

Bronze

Rep•Cap

Media Partners

Media 7
MarketingProfs B2B Forum 2021

*CANCELLATION POLICY: Every paid ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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