MarketingProfs B2B Forum 2021

Brian Bui

Director of Marketing
Directive
@DirectiveAgency

Brian is the director of marketing at Directive, an award-winning performance marketing agency for software companies. Prior to leading Directive’s marketing efforts, Brian was consulting with top public and private B2B SaaS companies such as Xactly, SentinelOne, and Cherwell, to help grow their revenue from marketing. Since taking over the in-house marketing team, Brian has helped Directive double its revenue from new business opportunities in less than 12 months. Brian hosts an online video series called Directive R&D, where he shares his campaign findings from managing over $1.8M per year in research in development for testing new growth strategies for B2B SaaS companies.


Sessions

The Tactics of Customer Generation: Delivering on the Promise That Demand Gen Forgot About

Sponsors That Change the Game

Platinum

überflip
Validity
Vidyard

Gold

Cargo
DemandBase
Litmus
Page One Power
MNTN
SurveyMonkey

Silver

ON24

Bronze

Rep•Cap

Media Partners

Media 7
MarketingProfs B2B Forum 2021

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