MarketingProfs B2B Forum 2021

Debbie MacInnis

Professor and Author
University of Southern California - Marshall School of Business

Debbie is the Charles L. and Ramona I. Hilliard professor of business administration and professor of marketing at USC’s Marshall School of Business. Based on her numerous academic research awards and publications, she has been named a Fellow of the American Marketing Association, the Society for Consumer Psychology, and the Association for Consumer Research. She’s held editorial positions for the Journal of Consumer Research, the Journal of Marketing, and the Journal of Consumer Psychology. She is co-author of a leading textbook on consumer behavior, several edited volumes, and a book on developing, enhancing, and leveraging brand admiration.


Sessions

Customer Insights that Matter

Sponsors That Change the Game

Platinum

überflip
Validity
Vidyard

Gold

Cargo
DemandBase
Litmus
Page One Power
MNTN
SurveyMonkey

Silver

ON24

Bronze

Rep•Cap

Media Partners

Media 7
MarketingProfs B2B Forum 2021

*CANCELLATION POLICY: Every paid ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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