Director of Product Development
MarketingProfs
Jo Roberts is MarketingProfs’ director of product development. She’s also been bestowed the titles “mistress of merriment” by former coworkers and “drama queen” by her family. In addition to overseeing strategy, planning, and instructional design for MarketingProfs’ Training Products portfolio, she’s responsible for PRO customer experience and MPB2B attendee experience (including personally writing all those emails in your inbox). Before moving into UX and product dev, Jo spent two decades in PR, promotions, and product marketing. She loves a good gif, laughs at her own jokes, and employs two cats and a mountain cur as the world’s three worst office assistants.