Liz is on a one-woman mission to eradicate the world of boring business content. Liz’s core competencies (see: “obsessions”) are brand voice and messaging, revenue and traffic-driving content strategy development, and creating wildly engaging business content that doesn’t suck. As a seasoned B2B content strategist and former editor-in-chief, she has honed her expertise in these areas over the past decade through the development and execution of revenue-generating multimedia content programs (written, video, on-demand courses) in both agency and in-house settings. On top of “traditional” content director stuff, Liz is a coach for entrepreneurs, industry experts, and executives who want to find their voice, tell stories that matter, and ignite change. She is a motivational keynote speaker for business audiences and is currently writing a no-bullsh*t guide to finding your voice, which will be released in early summer 2023.