MarketingProfs B2B Forum 2023

Tom Swanson

Engagement Manager
Heinz Marketing

Tom Swanson loves change. Leading teams through changes is always an exciting prospect, and he has spent the last 12 years doing it. Over the years, Tom has helped marketing teams design and activate new end-to-end processes, has helped teachers implement new technology and pedagogy, and has helped companies shift their entire operating models. Change has been the main constant in his career, and he wants to share what he has learned.


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Driving Successful Change in a B2B Marketing Team

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