MarketingProfs B2B Forum 2021

MarketingProfs B2B Forum 2021

How to Prepare
for Your Visit

Scroll down for info on the Omni Seaport hotel, getting there, and (best of all!) Boston sightseeing tips.

Agenda at a Glance:

Please note: if you DID NOT purchase an All-Access pass, you will not be able to attend the workshops on Wednesday, October 4. If you wish to upgrade your pass and attend a workshop, please contact

Wednesday, October 4

7:30am–7:00pm: Registration Desk Open
9:00am–3:30pm: Workshops*
5:00pm–6:00pm: Networking Activity
6:00pm–8:30pm: Welcome Reception

*for All-Access Passholders

Thursday, October 5

7:00am–7:00pm: Registration Desk Open
7:00am–8:15am: Networking Activities
8:30am: Opening Keynote
10:45am–5:45pm: Concurrent Sessions
5:45pm–7:30pm: A Super Fun Party

Friday, October 6

7:00am–3:00pm: Registration Desk Open
7:00am–8:15am: Networking Activities
8:30am–2:20pm: Concurrent Sessions
3:00pm–3:45pm: Closing Keynote

Hotel: The Omni Boston Hotel at the Seaport

Get our special conference $355/night rate by booking your room today. This rate will be available until Sep 11, 2023 or until the room block sells out, so book early! 

Located in the center of the bustling Seaport District, the Omni is across the street from the Boston Convention and Exhibition Center. You’ll be steps away from downtown Boston and Boston Harbor, yet only 3 miles from Logan Airport.

During the conference, you’ll be able to easily go from your room to all the action quickly. And after conference hours, you’ll be able to dine in style at one the hotel’s seven restaurants, enjoy great views as you take a dip in the rooftop pool, or luxuriate at the chic Breve Spa.

Omni Boston hotel at The Seaport boasts two towers with distinct room types for every type of traveler. Artist Tower rooms are designed with individuals in mind, with a sleek, open-concept and modern studio feel. These innovative rooms start at 240 square-feet. Patron Tower rooms are sophisticated and warm, designed to embrace guests with spacious elegance. These rooms start at 380 square feet. Both rooms are available in the event room block.

Getting There

Omni Boston Hotel at The Seaport is situated in the Seaport neighborhood. The hotel’s physical address is 450 Summer Street, Boston, Massachusetts 02210

Arriving by air:

The hotel is 2.8 miles (about 8 minutes) from the Boston Logan International Airport. Buses, taxis, Uber, and Lyft are available the airport. 


The hotel offers overnight, hourly, and valet parking. Daily parking fees for overnight fees are $42 for self-park and $52 for valet. Additional parking details can be found on the hotel’s website.

12 Ways to Spend Your #MPB2B Post-Event Weekend in Boston

You’ve spent the week immersed in the laughs and learning at the MarketingProfs B2B Forum. You know what you need now…? A weekend in Boston! (Treat yo self!)

October is peak time to visit Boston.

Gorgeous, mild autumn weather makes touring on foot a joy. The autumn light and colorful leaves cast a special glow on the city. The crowds of sweaty summer tourists have gone home. And there’s a lot to explore.

Some suggestions

  1. ☀️ Feel the vibrancy of the Seaport neighborhood. The Boston Seaport area is one of the city’s newest and hottest neighborhoods. Nestled between Boston’s scenic waterfront and the historic Fort Point District, you’ll feel the energy and excitement of a newish neighborhood in an old city. Shop in any of the many pop-up shops. Take an outdoor fitness class. Grab a bite at one of the stylish new restaurants. Take in one-of-a-kind installations by renowned artists. You won’t find energy like this anywhere else in the Boston. {Explore your many options.}
  2. 🍂 Peep the fall foliage. The leaves become real show-offs in October. Enjoy the fall foliage from the water: Book a Charles River fall foliage cruise or a Boston Harbor lunch or brunch foliage cruise.  Cruising to the Boston Harbor Islands is also an option. Or hop on the Downeaster: You can ride up the coast in the morning, leaf-peeping all the way to Portland, and be back in Boston before a 4 PM tea time.
  3. 🎨 Take in some local art. Stroll on over to the Institute of Contemporary Art. Or wander through nearby artist studios and meet the artists themselves: The {Fort Point Open Studies event is October 14-16}.
  4. 🏛️ Explore museums galore. If Museums are your thing… Boston is your city. A few ideas: The Museum of Fine Arts. Isabella Stewart Gardener Musuem. Boston Museum of Science . USS Constitution. The Mapparium at the Christian Science Building. Children’s Museum. Boston Tea Party Ships and Museum. JFK Presidential Library and Museum.
  5. 🍦 Grab lunch at the Quincy Market, part of Faneuil Hall Marketplace. This Greek Revival building has 130 food stalls and more than a dozen restaurants offering an enormous variety of dishes from ice cream to lobster rolls and (of course) chowdah.
  6. 🍝 Eat your way through the North End. Boston’s oldest neighborhood is considered Boston’s Little Italy. The food and street scene there will transport you! Don’t miss the cannoli at Bova’s, Mike’s Pastry, or Modern Pastry—all of which claim to have the Best in Boston.
  7. 🎃 Wander around Boston’s historic neighborhoods such as Beacon Hill and the South End, where pumpkins and jack-o-lanterns on doorsteps will get you in the mood for Halloween. 
  8. 🍻 Toast with locally brewed beer (or root beer). Toast an excellent week at one of the many breweries within walking distance of the event hotel: Trillium, Cisco, Night Shift, Lord Hobo, and Harpoon are located within walking distance.
  9. 🚶‍♀️Walk the Freedom Trail, a self-directed 2.5 mile line that leads to 16 nationally significant sites. Every step tells a story of the American Revolution. (The Freedom Trail also meanders through the North End, so you can grab that cannoli while you’re there.)
  10. 🪦  See the Granary Burying Grounds. Find the graves of three signers of the Declaration of Independence: Samuel Adams, John Hancock, and Robert Treat Paine. Also interred there is Peter Faneuil, benefactor of the famed downtown Boston landmark; patriot and craftsman Paul Revere; James Otis, Revolutionary orator and lawyer; and five victims of the Boston Massacre. A 25-foot-tall obelisk commemorates the tomb of Benjamin Franklin’s parents.
  11. 🥪 Picnic at the The Lawn on D. The Lawn On D is a fun and relaxing seasonal outdoor venue in the heart of the Seaport District. The Lawn On D offers public seating and lounge areas, interactive art exhibitions, assorted games such as bocce and ping-pong, a food kiosk (and lots of urban rabbits hopping to and fro).  There’s often music and food trucks parked nearby.
  12. 🧖‍♀️ Refresh at the Omni Spa. You’ve spent the week renewing your marketing. Now renew your body. A reminder! >> Self-care is not selfish. {We suggest you book in advance.}

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