Pass Type: All Access Pass, Main Conference Pass
Session Type: Keynote
Session Topic: Keynote
Opening Remarks
Presented by: Ann Handley
Keynote: Most Best: Winning as a Human in the Age of AI
Presented by: Christopher S. Penn
In a world where AI is rapidly transforming everything, how do you remain not just relevant, but indispensable? Chris Penn will reveal the three seismic shifts AI is driving—making knowledge, skills, and even brands increasingly generic. But there’s good news: this disruption creates unprecedented opportunities.
Discover how to thrive by cultivating your “Most Best Data,” your “Most Best Ideas,” and your “Most Best You.” This isn’t about competing with machines; it’s about leveraging your unique human strengths to become irreplaceable alongside them.
Join Chris for actionable strategies you need to win in this new era and to secure your future in a world where being the “Most Best Human” is the ultimate competitive advantage.
Keynote: Finding Your FU Position: How Marketers Succeed in the New World
Presented by: Joe Pulizzi
There has never been more uncertainty as a marketer than right now. And here you are, learning all the AI, content, and data stuff to stay relevant.
Is it enough?
Sadly, it’s not.
But there are things that you can do—right now—that will give you the best possible outcome in the future.
20+ year marketing veteran and multi-time entrepreneur Joe Pulizzi will give you the step-by-step on how to set your marketing and content career (and overall life) for unparalleled success.
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