MarketingProfs B2B Forum 2023

B2B Forum
Keynote Speakers

See these visionary leaders for inspiration to reignite your marketing energy!

Headshot of David Fortino

David Fortino

General Manager
NetLine

Presenting: The ROI of Resonance, Originality, and Impact: Turning Every Marketing Touch Into a Remarkable Moment

David Fortino is the General Manager of NetLine, an Informa Tech business. NetLine empowers B2B marketers to scale revenue via an all-in-one buyer engagement platform that delivers unparalleled buyer-level intent data and lead generation capabilities.

He most recently held the position of Chief Strategy Officer at NetLine where he was responsible for the strategic direction and adoption of NetLine’s A.M.P (Audience, Marketing, and Product) initiatives. He brings more than 20 years’ experience of developing and managing self-service B2B content distribution, audience monetization, and digital marketing platforms.

Headshot of Ann Handley

Ann Handley

Chief Content Officer
MarketingProfs

Presenting: Opening and Closing Comments

Ann will kick us off and close us out at MarketingProfs B2B Forum in that special Ann Handley way. Get ready to feel the spark of creativity. To hear the call to join arms as a B2B marketing community. And to believe in your ability to make marketing magic!

Headshot of Wil Reynolds

Wil Reynolds

Founder and CEO
Seer Interactive

Presenting: AI and Search: Are You Brave Enough To Outsmart the Robots?

Wil Reynolds is the Founder and CEO of Seer Interactive, one of the most highly regarded digital marketing agencies in the United States. A former teacher with a knack for advising, Wil is passionate about helping people and businesses grow. He’s been helping Fortune 500 companies develop SEO and digital marketing strategies since 1999.

Wil is a sought-after keynote speaker, averaging 10 to 20 keynotes every year. His profound knowledge and practical approach towards SEO, PPC, and digital strategy have made him a revered speaker and consultant in the industry.

Headshot of Tom Fishburne

Tom Fishburne

Founder and CEO
Marketoonist

Presenting: The Funny Side Of Marketing: Avoiding the Customer Journey to Nowhere

Tom Fishburne started drawing cartoons on the backs of business cases at Harvard Business School. From a cartoon emailed to coworkers, Tom’s Marketoonist series has grown by word of mouth to reach half a million readers a week, and his cartoons have been featured by The Wall Street Journal, Fast Company, and The New York Times.

Tom is the founder of Marketoonist, a creative studio focused on the unique medium of cartoons. He draws (literally and figuratively) from two decades of marketing the US and Europe, including senior roles at HotelTonight, Method, General Mills, and Nestle. Tom is the author of Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings.

Headshot of Wendy MacNaughton

Wendy MacNaughton

NYT Bestselling Artist, Graphic Journalist, and Educator
DrawTogether

Presenting: The Art of Paying Attention

Wendy MacNaughton is an artist, graphic journalist, and educator whose wide-ranging, boundary-pushing work is rooted in a conviction that drawing, and the careful attention it requires of us, is an essential tool for creating human connection. Wendy is the author-illustrator of the books How to Say Goodbye and Meanwhile in San Francisco, and she has also collaborated as an illustrator on numerous best-selling books, including Salt, Fat, Acid, Heat by Samin Nosrat and The Gutsy Girl by Caroline Paul.

She is currently the Creator and “Drawer-in-Chief” of DrawTogether, a participatory drawing web series for kids which began, on the fly, during the earliest, most bewildering days of the pandemic and has rapidly expanded ever since. The enterprise now includes an educational nonprofit, DrawTogether Classrooms, and a weekly publication for adults, the DrawTogether Grown-Ups Table, which offers imaginative art exercises and wellness support to a hyperengaged community of more than 55,000 subscribers.

Be in the room(s) where it happens!

See all the amazing speakers you’ll get to learn from in the full program.

November 12 is workshop day where you can pick one of 6 workshops for a guided deep dive into a topic that’ll help you move the needle on your marketing efforts. You can purchase a standalone workshop or add it onto your conference experience with an All-Access pass.

November 13-14 are main conference days with 50+ sessions and roundtables to grow your B2B marketing skills, inspirational keynotes, memorable shenanigans (some still to be announced), and off-the-clock activities to see the city and get your body and mind aligned.

PRO members save $200 and teams of 3 or more save $200 per person! And you can save on your hotel room with our room block through October 21.

Don’t delay—get your pass to MarketingProfs B2B Forum today!

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