MarketingProfs B2B Forum 2023

Digital Brand Activation Workshop

April 21 - 11:00am to 4:00pm

Pass Type:

Session Type: Workshop

Session Topic: Branding

Date: Thursday, April 21

Time: 11:00am-4:00pm ET

Total Length: Approximately 4 hours of content + breaks = 5 hours

Where: Zoom

Price: $595 or $395 as add-on to B2B Forum pass (only 50 seats available)

Register here for this workshop or register for all three workshops here. Contact if you need assistance with your registration.

This live event will not be recorded for viewing at a later date—so you won’t want to miss it!


Marketers know there’s more to launching a brand than just “putting it out there.” You want a solid strategy, thoughtfully designed content, your social schedule planned out, and your team completely on board. Getting any one of these wrong can mean the difference between a successful activation… and crickets (womp, womp).

Join influential branding expert Nick Westergaard for Digital Brand Activation, a hands-on, interactive workshop, where you’ll uncover how to do just that.

MarketingProfs’ workshops are live and interactive, so have your mic and camera ready. You’ll work with Nick and other marketers to map out your upcoming brand activation, and by the end of the session, you’ll feel confident you’ve got your bases covered.

Workshop Objectives: 

  • Understand why focusing on the fundamentals is key to building a digital strategy that punches above its weight
  • Learn how to create evergreen content that engages your audience (without reinventing the wheel)
  • Get three ways to amplify your organic marketing (so it doesn’t feel like marketing)
  • Learn how to craft your customer experience around your most important metrics

Who Should Attend:

  • Marketers who are planning to launch (or relaunch) a branded product or service in a crowded field
  • Social Media Managers who rely on advertising and organic posts to drive traffic and sales
  • Content creators who feel like they can’t produce enough content
  • Marketers who rely on metrics to get the most growth from their branding efforts

Why You Should Attend:

  • You’ll find out how to engage your marketing team and get them excited for your newest promotions
  • You will discover new technology and tips to market more with fewer resources

This live event will not be recorded for viewing at a later date—so you won’t want to miss it!

Sponsors That Change the Game








American Marketing Association
Rep Cap

Follow #MPB2B on Social

MarketingProfs B2B Forum

Keep Building Momentum

Join the MarketingProfs Newsletter for news, updates & more...

Sign Up
CONTACT: | (866) 557-9625