How to Build a Successful Marketing GTM Campaign Plan
Workshop Day - October 4 - 9:00 am to 3:30 pm
All Access Pass
Date: October 4 Time: 9:00am-3:30pm ET (hour lunch break) Price: Included with an All-Access Pass
You’ve been tasked to create a Go-To-Market Plan. Are you ready?
A solid GTM plan requires a number of tools and strategies. If you ever need to take a new product or service to market with an integrated marketing campaign, this workshop is for you. You’ll discover the key elements to build your plan, rally your team members, and achieve your campaign goals.
Join Pam to get the tactics, tools, and methods you need to create an integrated GTM plan and lead your team to success.
In this full-day workshop, you’ll learn:
The key elements to include in your GTM and marketing campaign plans
How to integrate the right GTM plan template and make it work for you
How to gather market information to pull the plan together
The best flow to your GTM presentations to get buy-in from your team and key stakeholders
Five hours of in-person interaction with instructor Pam Didner
Individual hands-on exercises, group activities, and peer discussion
On-demand e-learning to augment and reinforce what you learn in the classroom
A comprehensive workbook filled with in-class activities and most-important takeaways
You should attend if you:
Are in charge of a marketing team and integrated marketing campaigns
Like step-by-step guides and need tools to get your plan going
Want insight on how to best integrate a new GTM plan
Need to ask burning questions and get nuanced insight
Learn through actionable instruction, hands-on exercises, and peer discussions
Enjoy networking with other marketers and brainstorming new ideas