Pass Type: All Access Pass, Conference Only Pass
Session Type: Roll Up Your Sleeves
Session Topic: Content Marketing, Demand Generation
LinkedIn Ads are a B2B marketer’s biggest opportunity. But due to the high costs and the difficulty of the platform, they are naturally high-risk. So how do you capitalize on the potential and make LinkedIn Ads work for you?
Join LinkedIn Ads legend, AJ Wilcox, as he walks you through the ideal setup of new campaigns to avoid costly pitfalls. Plus, come prepared to dive into your own account and make adjustments to your campaigns. You’ll roll up your sleeves and do live optimization, real-time—on your own, current B2B campaigns.
You’ll learn:
Roll Up Your Sleeves sessions give you a hyper-focused, deep dive into a specific task. You’ll walk away with a step-by-step action plan—making you instantly more capable when you get back to your office. Come prepared to participate and to get it done! (Note: Actually rolling up your sleeves is optional.)
