MarketingProfs B2B Forum 2021

MarketingProfs B2B Forum 2021

The Scrappy Brand’s Guide to What’s Next (and What to Do About It)

Day 1 - October 13 - 4:15 pm to 5:00 pm

Pass Type: All Access Pass, Conference Only Pass, Live Stream Pass

While marketing is changing more rapidly than ever, the one thing B2B marketers can’t afford to do is EVERYTHING. But how can you know what’s both new and worth your brand’s limited time and resources?

Pulling on the latest expert interviews from the popular On Brand podcast, this forward-looking (yet practical), tactical talk takes a look at the latest trends that need to be on your B2B marketing radar, what they mean, and, most importantly, what you can do to be ready for them. After this talk, you’ll be able to: •

You’ll learn:

  • What’s changing in how we connect with customers and what this means for your big-picture marketing strategy
  • A scrappy framework for determining which trends to adopt and implement, and an action plan for how to tackle this work moving forward
  • About the latest trends and how to share them with others internally and beyond


Nick Westergaard

Nick Westergaard

Chief Strategist/Partner
Brand Driven Digital

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MarketingProfs B2B Forum

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*ONLINE CANCELLATION POLICY: Every paid online ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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