Nurturing Brand Loyalty: The Art of Building a B2B Community With Events, Presented by Cvent

It’s time to breathe life into a vibrant community around your events—a move that can seriously ramp up brand loyalty and affinity. Join Stacey Sheppard from Cvent to dive into networking and collaboration best practices tailored specifically to stimulate B2B engagement and foster long-term relationships.

You’ll explore the crucial role fostering a sense of community plays in strengthening brand loyalty and learn how to effectively leverage technology to amplify this effect. And equipped with practical tips and strategies, you’ll understand how to transform your events into highly interactive and engaging experiences, facilitating stronger brand affinity.

In this session, you’ll learn:

• How to build a robust B2B community through events
• Tips to significantly boost the long-term success and influence of your brand
• How to drive customer loyalty and create enduring brand connections