MarketingProfs B2B Forum 2023

[Roll Up Your Sleeves] Start Your Thought Leadership Journey

Day 2 - October 14 - 8:30am to 9:15am

Pass Type: All Access Pass, Conference Only Pass

Session Type: Roll Up Your Sleeves

Session Topic: Branding, Content Marketing


Building a bench of thought leaders in your organization requires a plan for consistent engagement.

Join us for this session to roll up your sleeves to map out your plan today. You’ll learn everything from baselining a potential thought leader to pinpoint focus areas and outlining narratives based on content depths to laying the foundation for a personal brand.

This session is meant to equip you to take immediate action when you return to the office.

You’ll walk away:

  • A content worksheet to map out 3-5 narratives across conceptual, strategic, and tactical depths
  • An abstract and key take-aways workshop to pitch podcasts and conferences
  • A Personal branding worksheet

Roll Up Your Sleeves sessions give you a hyper-focused, deep dive into a specific task. You’ll walk away with a step-by-step action plan—making you instantly more capable when you get back to your office. Come prepared to participate and to get it done! (Note: Actually rolling up your sleeves is optional.)

Sponsors That Change the Game

Title

Knak

Platinum

Agorapulse
BlueOcean
Printfection
Uptempo
Validity
Vidyard

Gold

Act-On
CONTENTgine
Cvent
Letsignit
Litmus
Momentive
Onalytica

Partners

American Marketing Association
Rep Cap

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