Founder and CEO
Allen is the founder of MarketingProfs. Over the years he has worked with high tech companies — including Texas Instruments, Informix, Vanafi, and EMI Music Distribution — to help them position their products . He’s developed a rigorous approach to ensure that positioning is defensive in a competitive environment.
Allen is also the founder of Insight4Peace and the Director of Mindful USC. He has taught mindfulness classes for the past 14 years and his “Basics of Mindfulness” class at InsightLA was noted the Best in Los Angeles by Los Angeles Magazine.