Pass Type: All Access Pass, Main Conference Pass
Session Type: Concurrent Session
Session Topic: Content Marketing
Does the pressure of creating hyper-personalized content across multiple channels ever feel like you need an army of marketers to truly do it well? You’re not alone.
But you can position your team and use your technology stack to achieve hyper-personalized and targeted communication that makes your audience feel like you’re talking directly to them. Building a robust content supply chain around this principle is the key to turning content marketing from a business burden to a revenue-generating machine capable of nurturing your pipeline.
Join Carly Schrager to learn how companies are building a Content Supply Chain of technology and people-powered growth.
In this session, you’ll:
