MarketingProfs B2B Forum 2021

Erika Heald

Founder
Erika Heald Consulting
@SFerika

Erika has spent the past 20+ years helping B2B technology startups and Fortune 500 organizations define and document content strategy. Her bylined content and presentations are designed to drive lead generation, employee engagement, and customer loyalty through compelling, shareable, and targeted content. As a consultant, she’s helped dozens of companies put their customer front-and-center to share their relatable business transformation story. Prior to founding her consulting firm, Erika led and grew high-performance content marketing teams at technology PR agency Highwire PR, business planning tech unicorn Anaplan, and employee engagement platform Achievers.


Sessions

The Unexpected Opportunity of the Blind Case Study

Sponsors That Change the Game

Platinum

MNTN
Momentive
SellingSimplified

Gold

Act-On
Sendeso
Vidyard

Bronze

Rep•Cap
Big Marker
MarketingProfs B2B Forum

*CANCELLATION POLICY: Every paid ticket to B2B Forum comes with a subscription to MarketingProfs PRO. If you purchased a ticket to this event, you may cancel within 7 days of your registration to receive a full refund and to stop your complimentary PRO subscription. If you registered for $0 as a PRO subscriber, canceling your event registration will not affect your PRO subscription. You will just be removed from B2B Forum attendee news/program updates. *See Terms and conditions/cancellation policy.

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