MarketingProfs B2B Forum 2023

Archives

Your Buyers Are on LinkedIn—But They’re Talking to Your Competitors, Presented by Oktopost

Fujitsu achieved a 3.6x greater ROI—not by increasing ad spend, but by activating the most credible and overlooked voices in B2B marketing: their employees. Discover how brands across industries are cutting through digital noise, boosting social reach by 70%, and accelerating pipeline growth through employee advocacy. If your social media strategy ends at the company […]

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The Future of Email in 2026, Unfiltered: Email After Hours Live Podcast, Presented by Litmus

Join Danielle Gallant and Guy Hanson for their first live edition of Email After Hours: the hit podcast followed by 20k marketers worldwide. They’ll have a candid conversation about the future of email in 2026, backed by stats from the latest email benchmark reports. Topics will include the biggest challenges (and opportunities) email marketers currently […]

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Beyond Dashboards: How AI Is Reshaping Marketing Revenue Storytelling, Presented by CaliberMind

Marketing leaders today are expected to be part artist, part analyst, and full-time mind readers. But most of the tools we use still think two-dimensionally—as in flat dashboards that summarize activity, not stories. Most often, marketers can tell their business what happened—but not why, or what to do next about it. In a world where […]

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BYO Goodbye

We miss you already. But don’t say goodbye just yet… join your fellow marketers for one final gathering. Reminisce about all you learned, all you loved, and all the ways you’re going to grow your marketing, your career, and your new relationships for a future in the making. Exchange of hugs and LinkedIn info is […]

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Yoga

Join us for an all-levels Vinyasa flow. No experience needed. We’ll have yoga mats for the first 30 people; we recommend bringing a hotel towel as a backup in case you don’t get a mat.

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#MPB2B Boston Photo Walk

Want to explore the waterfront neighborhood just outside the Omni’s front door? Want to experience Boston on foot? Want to grab some hashtaggable photos of your #mpb2b event experience? Catch this B2B Forum favorite, back again for another year! Join video pioneer, book author, angel investor, and MarketingProfs friend Steve Garfield on an early-morning photo […]

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Sponsors That Change the Game

Title

Knak

Platinum

Agorapulse
BlueOcean
Printfection
Uptempo
Validity
Vidyard

Gold

Act-On
CONTENTgine
Cvent
Letsignit
Litmus
Momentive
Onalytica

Partners

American Marketing Association
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